Doubling the employee engagement rate and improving business outcomes in Siemens Healthineers
Siemens Healthineers pioneers breakthroughs in healthcare. For everyone. Everywhere. Sustainably. As a leading medtech company, Siemens Healthineers has been one of Mentimeter's Enterprise customers since fall 2022.
Since using Mentimeter, users across the organization have seen valuable and measurable impact, such as doubling the meeting engagement rate, receiving 20 times more survey responses than before, increasing knowledge retention in sales training sessions, and more.
In our discussion about Siemens Healthineers' experience with Mentimeter, we interviewed key stakeholders - Marc Schlichtner, Portfolio Manager at Digital & Automation, Dennis Martin, Head of Digital Infrastructure Services, and six users from different departments within Siemens Healthineers.
The search for a tool to support interactivity
In recent years, Siemens Healthineers has been seeking a tool to help them increase employee engagement, particularly in virtual settings.
"Digital interactions are often a one-way channel and therefore lack engagement. You need to find a way to get people engaged so that they listen and pay attention." - Marc Schlichtner, Portfolio Manager at Digital & Automation
After conducting a market analysis to find tools that support interaction and audience engagement, Marc discovered Mentimeter.
"We wanted to select a provider that was at the forefront of innovation in this area. That's why we chose Mentimeter." - Marc Schlichtner, Portfolio Manager at Digital & Automation
Marc has been using Mentimeter in the Transformation Club of Siemens Healthineers to make talks with thought leaders from around the globe more interactive and appealing. The reach of these sessions increased the demand among the employees to have a tool available that facilitates interaction, engagement, and feedback collection in virtual settings.
Adopting Mentimeter's Enterprise plan
As the demand for Mentimeter increased, Dennis, Head of Digital Infrastructure Services, emphasized the importance of ensuring compliance, aligning with internal guidelines and regulatory laws, and improving employees' access to Mentimeter accounts.
A working group was formed to drive the IT Clearing and procurement process for the Enterprise plan. This process involved evaluating areas such as information security, data privacy, cyber security, and more.
"We have received tremendous support from the Mentimeter Customer Success team, and they've advised us with detailed technical and legal information - this was very appreciated." - Dennis Martin, Head of Digital Infrastructure Services
Once the procurement process was completed and the contract was signed, Siemens Healthineers received guidance from the Customer Success team to begin the rollout. They immediately implemented single sign-on (SSO) to ensure secure access to Mentimeter accounts across the organization.
The next step on the agenda is automating license distribution to streamline administrative tasks and ensure everyone who wishes to use Mentimeter can do so.
"The Enterprise plan helps us ensure license efficiency thanks to the floating license model, which allows licenses to be assigned and re-assigned to different employees based on need." - Dennis Martin, Head of Digital Infrastructure Services
The business value of Mentimeter
All-hands meetings - a big investment
Marc has been one of the Mentimeter champions at Siemens Healthineers, offering advice on leveraging Mentimeter in various settings. He believes Mentimeter is particularly effective in sessions with a large audience.
"Imagine an hour-long all-hands meeting - this is a big investment for any company. If engagement in these meetings is low, a lot of money could be wasted. Mentimeter helps us increase engagement and information retention in meetings like this." - Marc Schlichtner, Portfolio Manager at Digital & Automation
Increasing knowledge retention in training sessions
Alli Jacobs, Global Sales Education Manager, and Marina Öder, Global Training Manager in EHS (Environmental Protection, Health Management & Safety), have been using Mentimeter in virtual and in-person training sessions in their departments.
Leveraging Mentimeter's word clouds, quizzes, polls, and anonymous Q&A helps them:
- Assess knowledge easily
- Increase knowledge retention
- And gather instant feedback
"If you're in a session without any knowledge assessments, it's difficult to retain information without solidifying it. In our training sessions, we do a lot of quizzes and check-ins that help us improve the participants' knowledge retention." - Alli Jacobs, Global Sales Education Manager
20 times higher feedback rate
Marina Öder, Global Training Manager in EHS (Environmental Protection, Health Management & Safety), shares that "the barriers to participation have been much lower since we started using Mentimeter."
Apart from training sessions, she also uses Mentimeter in the global community calls with 100+ participants. Since introducing Mentimeter, she has increased the feedback survey response rate by 20 times.
"The feedback survey responses are an additional source of employee insights but more customized for our department's topics. The responses are easy to share with management, giving them more insights for decision making, which is incredibly beneficial." - Marina Öder, Global Training Manager EHS
Doubling the engagement in change management sessions
Leona Holzbecher, Learning & Change Management Manager, uses Mentimeter in hybrid team building sessions, workshops, and discussions to facilitate the expression of emotions and opinions.
"Since we've been working remotely, one of the biggest challenges is not knowing whether what you're talking about is reaching the participants. With Mentimeter, I can see how many people are engaging and spontaneously adapt my agenda to bring the engagement back up - without it I wouldn't know this." - Leona Holzbecher, Learning & Change Management Manager
Thanks to the instant engagement insights, Leona has doubled the engagement in her talks with colleagues in the IT department, increasing the engagement rate from 33% to 66%.
Making sure the right questions get answered
Christine Hafner, Executive Assistant & Administrative Services Manager EMEA, uses Mentimeter in various internal meetings and external sessions with customers of Siemens Healthineers. Mentimeter has helped her gather real-time feedback, use these insights to make decisions, and host live Q&A sessions.
Enabling ease of use in Siemens Healthineers:
- Company branded slides
- Collaborate on presentations
- Q&A moderation
"I like Mentimeter's Q&A moderation feature - it helps us accept the right questions for each session, stay on topic, and manage time better. It also lets our management see the questions beforehand so they can discuss and align on the answer." - Christine Hafner, Executive Assistant & Administrative Services Manager EMEA
Effortlessly collecting customer feedback
The quarterly Customer Advisory Panel is a session where new Siemens Healthineers product ideas and concepts are presented. Lawrence Bayley, Director Product Management, uses Mentimeter's scale slides to get the participants to rate the concepts and open-ended questions to collect in-depth feedback and suggestions.
"Based on the feedback on the new concepts we receive in the Customer Advisory Panel, we make iterative improvements. In the next session, we present back what we did - if the improved concept scores above a four, then we move on to the next." - Lawrence Bayley, Director Product Management
Facilitating open discussions in retrospectives
Chereen Heinrich Cibis, Scrum Master, uses Mentimeter to facilitate daily check-ins and retrospectives with her team. Mentimeter is appreciated for its ease of use and how it can be used not only to boost the mood but also to facilitate discussion on difficult or sensitive topics.
"Sometimes difficult topics need to be discussed in retrospectives. The ability to write these topics down in an open-ended question on Mentimeter gives us one source of truth and helps guide our discussion." - Chereen Heinrich Cibis, Scrum Master
Positive results and collaboration
We are delighted to collaborate with a global leader like Siemens Healthineers to help foster engagement, improve learning retention, and increase response rate in various sessions across the company.
Dennis, Head of Digital Infrastructure Services, emphasizes that companies like Siemens Healthineers aim to standardize their software usage and often commit to a single provider from the competitive landscape. They are pleased to have chosen Mentimeter Enterprise and appreciate the support and advice they received from the Customer Success team during the procurement and rollout processes.
